Insa Cannabis Launches Metal-Themed “FACE MELTER” Pre-Roll
An exclusive interview with Insa Cannabis on new product line with a metal aesthetic.
Popular award-winning cannabis brand Insa Cannabis recently announced their most intense product line yet–Face Melter–which they describe as "an unapologetically potent, quintuple-infused pre-roll that brings the same kind of devastation as a wall of amps cranked to 11".
Aside from the branding, the name isn't the only brutal aspect of the Face Melter. With premium quality and 5 different layers of THC concentrate, Insa's new product line packs a punch with 45%+ THC.
The 3 pre-roll flavors and strands are listed below:
- Nitrobliterator (Hybrid): Creamy gas + sweet destruction = euphoric chaos.
- Crudecimator (Sativa): Citrus-fueled detonation, built to launch your mood into overdrive.
- Octannihilator (Indica): A dark, spicy plunge into couch-lock oblivion.

“If you’re into face-melting riffs, crushing breakdowns, and the kind of intensity that leaves your ears ringing and your soul seared, meet the cannabis equivalent.” - Insa
We also got the chance to talk to Ethan Anderson, the Vice President of Marketing at Insa Cannabis, in an exclusive interview on the Face Melter:
What sets Insa apart from the competition in the cannabis industry?
"At Insa, we differentiate ourselves through an unwavering commitment to quality, consistency, and education. From our cultivation process to our customer experience, every step is designed to create products people can trust and enjoy. We're vertically integrated, which gives us control over the entire journey from seed to sale, allowing us to maintain premium quality and transparency. But what really sets us apart is our people and commitment to consumer satisfaction. We're passionate and grounded in the belief that cannabis should be approachable, and ever changing with current trends. While many brands are content chasing trends, we’re busy setting them — through innovative partnerships and disruptive product launches like FACE MELTER, we’re expanding what’s possible in this space."
What are your favorite products you’d recommend to a new customer?
"That depends on your vibe, but we’ve got a lane for everyone. If you're ready to blast off, FACE MELTER is a must. It's a quintuple-infused pre-roll designed to annihilate tolerance with five layers of THC concentrates, bold flavor profiles, and a sky-high potency target of over 45%. For those new to cannabis or looking for a smoother ride, our drops are a perfect entry point, low-dose, fast-acting edibles in approachable flavors that let you stay in control. And for traditional flower fans, our pre-rolls make it super simple to explore a variety of strains without the commitment of a larger purchase. We even have options for budget-conscious consumers, our Sesh’n line brings quality cannabis to the everyday smoker, with accessible pricing and no compromise on craftsmanship. No matter your path, you can count on Insa’s quality across all form factors."
How is Insa involved or looking to be involved in the metal community?
"Cannabis and heavy music share a visceral connection, both are about pushing limits, breaking norms, and connecting on a deeper level. That’s the energy and inspiration behind FACE MELTER. It’s not just a product—it’s a full-throttle, no-apologies experience built for fans who live loud and burn bright. We’re actively engaging with the music scene through sponsorships, artist collabs, and festival activations. We’re looking to amplify the lifestyle that already surrounds metal culture. Whether you're moshing at a show or zoning out with a vinyl on repeat, Insa wants to be part of that soundtrack."
Insa also states on the creation of the new product line:
We created FACEMELTER with metal fans in mind, people who crave bold products that match the intensity of their lifestyle. With flavors like Nitrobliterator (a hybrid explosion of creamy gas and sweet destruction), Crudecimator (a citrus-sledgehammer sativa), and Octannihilator (an indica-driven descent into diesel-fueled darkness), this isn’t your typical pre-roll. It's full-stack-to-the-face. And beyond FACE MELTER, we’re expanding the Insa family with brands like Sesh’n, which bring the same cultivation expertise to a more accessible, everyday smoke. Bottom line: no matter your vibe, we’ve got something that hits just right.
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